Buy Your Own Domain — The Complete Guide 2026
Everything about buying a domain: TLD differences, prices, naming tips, and how to connect domain + website in one step.
What Is a Domain?
A domain is your website's address on the internet — for example mybusiness.com or shop-mueller.de. When someone types your domain into a browser, they're directed to your website.
A domain consists of several parts:
- •Subdomain — e.g., "www" or "shop" (optional)
- •Second-Level Domain (SLD) — your chosen name, e.g., "mybusiness"
- •Top-Level Domain (TLD) — the extension, e.g., ".com", ".de", ".shop"
Why You Need Your Own Domain
- •Trust — mybusiness.com looks more professional than mybusiness.wordpress.com
- •Branding — your company name as a web address strengthens recognition
- •Email addresses — info@mybusiness.com instead of a gmail address
- •SEO benefits — custom domains rank better than subdomains
- •Independence — the domain is yours, regardless of which builder you use
TLD Comparison
| TLD | Price/Year | Best For | Example |
|---|---|---|---|
| .de | from €5.99 | German businesses | baeckerei-schmidt.de |
| .com | from €9.99 | International businesses | mueller-consulting.com |
| .at | from €9.99 | Austrian businesses | cafe-vienna.at |
| .ch | from €12.99 | Swiss businesses | uhren-zurich.ch |
| .eu | from €7.99 | EU-wide businesses | green-energy.eu |
| .shop | from €24.99 | Online stores | naturkosmetik.shop |
| .io | from €29.99 | Tech & startups | codeflow.io |
Recommendation: For German businesses, .de is the best choice. For international presence, go with .com.
7 Tips for the Perfect Domain
- Short and memorable — the shorter, the better. Maximum 15 characters.
- Easy to spell — avoid words that are commonly misspelled.
- Avoid special characters — umlauts work but are often typed incorrectly.
- Use hyphens sparingly — one is okay, more than two gets confusing.
- Include keywords — "hairdresser-berlin.de" helps with local Google search.
- Check availability — also check social media handles.
- Act fast — good domains get registered every day.
Buy a Domain with Velo
The easiest way to buy and connect a domain:
- Open the domain shop or go to your site settings
- Enter your desired name
- Check availability and compare prices
- Purchase via credit card or PayPal
- Done! Domain and website are automatically connected
What Velo handles automatically: DNS configuration, SSL certificate, WWW redirect, automatic renewal.
Connect a Domain from Another Provider
If you already own a domain from another registrar:
- Log in to your domain provider
- Go to DNS settings
- Create a CNAME record: yourdomain.com → velobuilder.app
- In Velo: Site Settings → Domain → "Connect existing domain"
- Wait 5–30 minutes for DNS changes to take effect
DNS Explained Simply
DNS (Domain Name System) is the phone book of the internet:
- •A Record — links a domain to an IP address
- •CNAME Record — links a domain to another domain
- •MX Record — handles email
- •TXT Record — for verification and security
When you buy your domain through Velo, you don't need to worry about DNS — everything is configured automatically.
Conclusion
Your own domain is your business's online identity. With Velo, you get domain, website, hosting, and SSL from one source — no technical knowledge required. Check now if your dream domain is still available!